OLA retains market leadership in Chennai

Taxi operator OLA has retained market leadership in the city after registering a 40 per cent month-on-month growth, the company said today.
Chennai is the second largest market for OLA after Bengaluru in which over 25,000 vehicles are registered on the platform, OLA said in a statement.
"Chennai accounts for the second largest share in OLA's one million daily requests, nationally," it said.
"We have constantly been building and innovating for the local market by bringing on board multiple categories for customers across Mini, Sedan, Prime and autorickshaws," OLA, Business Head-Tamil Nadu, Ravi Teja said.
"Our understanding of the local market has helped us scale rapidly in city with customers preferring us for a wide range of mobility options," he said.

"In the coming year, we will continue to innovate on newer categories and bring in more options for users. In the next six months we plan to increase the number of vehicles on the platform to 40,000," he said.
On the occasion of its second anniversary, the company has undertaken a campaign under which free rides in sedan would be available for upto Rs 200 to every unique customer.
Users in 102 cities can book from over 2.50 lakh cabs and 75,000 autorickshaws on its platform, it said.