For Fossil Group, India is the third market after the US and South Korea, to have roped in a brand ambassador.
"Both actors will endorse our latest Gen 3 touchscreen smartwatches in a multi-media campaign which will soon kick off. We firmly believe this engagement will open up new avenues for us to engage with a broad set of young consumers," Fossil India Managing Director Johnson Verghese said.
Fossil Gen 3 touchscreen smartwatches are priced between Rs 19,995-21,995 and available at all exclusive Fossil retail stores and select doors across the country.
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