Asahi to buy AB InBev's E.European beer brands for $7.8 bln -Nikkei

Image
Reuters TOKYO
Last Updated : Dec 13 2016 | 12:07 PM IST

TOKYO (Reuters) - Japan's Asahi Group Holdings Ltd has agreed to buy five eastern European beer brands from Anheuser-Busch InBev for about 900 billion yen ($7.8 billion) in a deal to be announced as early as Tuesday, the Nikkei business daily said.

Anheuser-Busch InBev had agreed to sell the brands, which include the Czech market leader Pilsner Urquell, Poland's Tyskie and Lech and Hungary's Dreher, to help get clearance from competition regulators for its $100 billion takeover of SABMiller.

Asahi declined to comment.

The deal would be Asahi's biggest acquisition and its latest purchase in Europe, where it has already bought SABMiller's Western European brands Peroni and Grolsch. A source had told Reuters Asahi was a favourite to buy the Eastern European brands given its existing global distribution channels.

The package had been expected to fetch around $6.4 billion, sources told Reuters earlier this month.

Asahi shares fell as much as 6.4 percent after the report.

The Asian brewer wants to offset slow growth in its home market and can justify paying a higher price for overseas acquisitions based on the cost benefits it would extract and the ability to use the brands to boost its international sales.

Asahi's latest purchase would be the biggest ever acquisition of a foreign beer operation by a Japanese brewer and the biggest acquisition by a Japanese brewer since Suntory Holdings Ltd bought Beam for nearly $14 billion in January 2014.

($1 = 115.0500 yen)

(Reporting by Chang-Ran Kim and Thomas Wilson; Editing by Muralikumar Anantharaman)

Disclaimer: No Business Standard Journalist was involved in creation of this content

*Subscribe to Business Standard digital and get complimentary access to The New York Times

Smart Quarterly

₹900

3 Months

₹300/Month

SAVE 25%

Smart Essential

₹2,700

1 Year

₹225/Month

SAVE 46%
*Complimentary New York Times access for the 2nd year will be given after 12 months

Super Saver

₹3,900

2 Years

₹162/Month

Subscribe

Renews automatically, cancel anytime

Here’s what’s included in our digital subscription plans

Exclusive premium stories online

  • Over 30 premium stories daily, handpicked by our editors

Complimentary Access to The New York Times

  • News, Games, Cooking, Audio, Wirecutter & The Athletic

Business Standard Epaper

  • Digital replica of our daily newspaper — with options to read, save, and share

Curated Newsletters

  • Insights on markets, finance, politics, tech, and more delivered to your inbox

Market Analysis & Investment Insights

  • In-depth market analysis & insights with access to The Smart Investor

Archives

  • Repository of articles and publications dating back to 1997

Ad-free Reading

  • Uninterrupted reading experience with no advertisements

Seamless Access Across All Devices

  • Access Business Standard across devices — mobile, tablet, or PC, via web or app

More From This Section

First Published: Dec 13 2016 | 11:58 AM IST

Next Story