The portal feels that this move will motivate users in India to book hotels online. "Earlier we revamped our hotel search product and now we are making the hotel booking process effortless by completely getting rid of online payment process,'' Cleartrip executive said.
The portal earns about 80% of its revenue from air ticketing business and the balance comes from hotel reservations and other products. Cleartrip is looking to expand its share of non ticketing business as it offers better commission and margins.
Other portals like Yatra.com too are offering a flat 33% off on hotel bookings for a limited period. The portal saw a 10% increase in domestic travel this year, pushing it up to 79%.
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