To boost consumer demand, Nokia is looking at extending equated monthly installment (EMI)facility to its consumers for its high-end smart phones.
The company today launched Nokia N97 in Kolkata. Priced in the range of Rs30,000-35,000 the phone will be available in EMIs in select cities.
The exact price will be announced in the last week of this month.
The company has partnered with HDFC and Citibank to provide three-month EMI option at zero per cent interest to boost consumer demand and increase competition.
Speaking on the sidelines of the launch, Saurav Mukherjee, regional general manager-east said, “We are starting this EMI facility with Nokia N97 for the first time. If we get good response then we might replicate it to other future launches."
"The phone has been launched across India,pre-booking has commenced from yesterday and the response is pretty good," said a company spokesperson
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