The push towards the scheme comes at a time when India is set to reach $770 billion worth of goods and services exports in 2022-23 and is working towards reaching $1 trillion.
In the past, export promotion has been primarily dealt with by the Centre, without any active mechanism involving states or districts in the decision-making to promote goods and services produced at the grassroots level.
If export promotion activity is decentralised, both for purposes of formulation and implementation, it will not only boost local production but help micro, small and medium enterprises, farmers and small-scale industries get export opportunities in the overseas markets.