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Homegrown FMCG firm Dharampal Satyapal Group expects its Pulse candy to become a Rs 1,000-crore brand in the next two years, having crossed the Rs 750-crore mark in FY25, according to its Vice-Chairman Rajiv Kumar. Dharampal Satyapal (DS) group plans to develop Pulse candy into a multi-format, multi-occasion offering by moving into adjacent product categories, new formats, and introducing regional flavors, having already made it a leading Indian ethnic confectionery brand Kumar told PTI. In 2024-25, Pulse candy sold 750 crore units priced at Re 1 each translating into a revenue of Rs 750 crore. "We are the largest player of hard-boiled candy in the country with a market share of 19 per cent, growing at 15 per cent CAGR in the last three years, at a time when the industry growth in the overall hard-boiled candy segment is 9 per cent," Kumar said. The Indian hard boiled candy market size is estimated to be around Rs 4,000 crore. Asked when the group expects Pulse candy to become a R
Hit by the coronavirus pandemic, the Indian Premier League (IPL) lost 3.6 per cent of its brand value to Rs 45,800 crore in 2020, says a brand valuation report. In 2019, the IPL commanded a brand value of Rs 47,500 crore, which had grown 7 per cent over the previous year. Though one of the key franchises, the Mumbai Indians -- owned by the Reliance Group -- has retained the top spot in the brand rankings for the fifth consecutive year at a brand value of Rs 761.0 crore, it is down 5.9 per cent from 2019, Duff & Phelps said on Wednesday releasing the seventh edition of its valuation report on IPL. Chennai Super Kings (CSK) and Kolkata Knight Riders (KKR) have seen their brand value erode by 16.5 per cent and 13.7 per cent, respectively, from 2019. While CSK's value dropped from Rs 732 crore to Rs 611 crore, that of KKR declined from Rs 629 crore to Rs 543 crore, the report said. Duff & Phelps, which specialises in brand valuation, said the pandemic-hit 2020 was challenging ...