UP Tourism

The policy is the state government's principal investment and development framework for tourism and hospitality projects

Uttar Pradesh plans to light around 3 million diyas at Deepotsav 2026 and invite public suggestions through the MyGov portal, with young people involved in preparations

The visiting delegation from Yamanashi Prefecture is on a five-city tour covering New Delhi, Agra, Lucknow, Greater Noida and Varanasi

The corridor drives Varanasi's massive economic growth, but experts call for expanding tourism strategies to uplift the entire Purvanchal region

Consistent policy reforms are helping industries, say experts

Minister Jaiveer Singh explains how religious corridors, improved security and robust infra are driving record-breaking footfall to propel state toward a trillion-dollar economy

UP targets a major leap in transport and tourism with private-sector driven bus modernisation, electric mobility, improved law and order, and generous subsidies for hotels and homestays

Once a quiet riverside ritual, Dev Deepawali has evolved into UP's largest soft-power spectacle - merging faith, art, enterprise into a global cultural brand that reflects state's growing confidence

Chief Minister Yogi Adityanath has called for promoting different forms of tourism such as heritage, rural, religious, and fort tourism

OYO said it will add over 150 hotels in Ayodhya, 100 in Varanasi and 50 each in Prayagraj, Haridwar, and Puri

The state government has identified tourism as a key sector to fuel its ambition of becoming a trillion-dollar economy

Online travel tech platform EaseMyTrip on Monday said it has signed an agreement with Uttar Pradesh EcoTourism Development Board (UPETDB) to boost state tourism. The objective of the Memorandum of Understanding (MoU) is to foster a strategic partnership aimed at elevating the promotion and development of tourism in Uttar Pradesh, EaseMyTrip.com said in a statement. This partnership will leverage EaseMyTrip's extensive reach and technological expertise to highlight Uttar Pradesh's rich eco-tourism offerings, it added. Under the collaboration, EaseMyTrip will also promote all registered homestays in Uttar Pradesh on its online portal. "We are excited to start this new project with UPETDB. Uttar Pradesh, with its rich history, popularity, and stunning natural beauty, hosts a plethora of underrated and unexplored destinations waiting to be discovered by more people. "We are confident that our collaboration with the UPETDB will not only benefit both parties but also contribute ...

SBI Ecowrap estimates that the state government earn an additional tax revenue of Rs 20,000-25,000 crore due to a huge spurt in several tourists during fiscal year 2025.

The Khelo India University Games, which are scheduled to begin later this month, will be used as an opportunity to brand UP Tourism

Moreover, the Yogi Adityanath government has launched a campaign to promote rural tourism to boost rural income and integrate the countryside in the state's tourism blueprint

After expressways, Yogi 2.0 is betting on airports, heliports

The Archaeological Survey of India (ASI) officials have made all necessary arrangement for the reopening

The policy was released by Up's tourism minister Rita Bahuguna Joshi and it also emphasizes upon ensuring safety of women tourists

Yogi government focuses on developing infrastructure facilities of tourism spots and their beautification