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With rising mercury across India, sales of white goods pick up finally

According to consumer durable retailers and manufacturers, orders for compressor-driven products are on the rise, especially in northern India

Cool stocks to beat the sizzling heat this summer
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Sharleen Dsouza Mumbai

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Demand for air conditioners and refrigerators has picked up over the past week amid rising mercury across India, after a lull because of unseasonal rains that caused temperatures to dip.

Beverages have also witnessed a demand uptick.

According to consumer durable retailers and manufacturers, orders for compressor-driven products are on the rise, especially in northern India.

“Air conditioners witnessed a pick-up in demand from March onwards, but refrigerators have now started to see a pick-up in the northern belt,” said Kamal Nandi, business head and executive vice-president, Godrej Appliances (part of Godrej & Boyce).

He explained refrigerator demand was weak,

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First Published: Apr 18 2023 | 8:12 PM IST

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