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Ducati brings its watch collection to India with Titan, prices from ₹16K

Ducati Watches have launched in India with Titan, priced at Rs 16,000-25,000 across 43 SKUs. Titan aims to scale distribution from 250-300 outlets in four months to 1,000 outlets in 18 months

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The watches are being launched in the price range of Rs 16,000 to Rs 25,000 with 43 stock-keeping units (SKUs) in the initial phase. (Representative Image)

Sharleen Dsouza Mumbai
Ducati, the makers of top-tier sports bikes, has launched its collection of watches in India in collaboration with industry leader Titan, with an attractive price range which starts at ~16,000.
 
“Titan was the natural choice when we decided to enter this new venture, especially in a fast growing market like India,” Alessandro Cicognani, licensing & sponsorship revenue director, Ducati Motor Holding told Business Standard in an interview.
 
“When we develop products that are outside our field of expertise, we would like to rely on the best in class partner,” he added.  
It is launching the watches in the price band