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Launch blueprint, rural gains can help Hero MotoCorp turn the corner

Lower raw material costs aided margin recovery for the 2-wheeler sector in Q4

Hero MotoCorp
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Hero MotoCorp

Ram Prasad Sahu Mumbai

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India’s largest two-wheeler maker by volume — Hero MotoCorp (Hero) — posted a better-than-expected operating performance in the January-March (fourth quarter, or Q4) quarter of 2022-23 (FY23). Riding on higher average selling prices which were up 5 per cent year-on-year (YoY) and volume growth of 7 per cent, the company registered a 12 per cent growth in revenue to Rs 8,306 crore.

The company sold 127,000 units in the quarter, largely driven by domestic sales which were up 11.6 per cent, while exports saw a sharp fall of 57 per cent over the year-ago quarter.

Overall volume growth for peers