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Jio's data tariff move strong signal for Bharti Airtel, Vodafone Idea

Jio's increase in entry-level data tariffs could push its FY26 revenue up by 4-5%. This move is expected to trigger similar tariff hikes by Airtel and Vodafone Idea, benefitting the entire sector.

Reliance Jio
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Jio’s average revenue per user (ARPU) for Q1 FY26 was Rs 210, compared to Bharti Airtel’s Rs 250. VIL trails with an ARPU of Rs 177. | Reliance Jio

Devangshu Datta New Delhi

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Jio has discontinued its 1GB/day data plan of Rs 249 (28-day validity), making its 1.5GB/day plan (Rs 299) the entry-level data plan, with 17 per cent increase at entry level. Jio has a subscriber base of 498 million, (213 million are 5G). About 30-35 per cent of the base is affected. This could lead to a 4-5 per cent increase in Jio’s FY26 estimated revenue. Going by history, it could set off another round of tariff hikes by Bharti Airtel (Bharti) and Vodafone Idea (VIL).
 
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