 "Raghu Krishnananda, chief product and technology officer (CPTO), Myntra")
Online fashion retailer Myntra is witnessing huge demand for beauty, personal care, and fashion products from Tier 2 and 3 cities and towns and is building various innovations to tap those regions, said Raghu Krishnananda, chief product and technology officer (CPTO), Myntra, in an interview. In 2023, a record number of 75 million new users joined the platform, of which the majority came from non-metros cities. Edited excerpts:
How did the last year turn out for Myntra and how is 2024 shaping up for the firm?
2023 was a milestone year in many ways. We continue to garner customer love
