Skinvestment: Why smarter skincare in summer is about value, not vanity

With summer in full force now, it's time to go over the best skincare regime to make sure this critical body part doesn't have to take the full blast of the heat, dust, humidity, and sweat

Invest in your skin — not for vanity, but for vitality. Summer skincare is about protecting your body’s largest organ with knowledge, consistency, and the right products. Skinvestment, truly, is self-care with compounded returns.

 

As the mercury rises, your skin switches to survival mode — battling heat, dust, humidity, sweat, and UV rays. This seasonal stress often leads to irritation, redness, and summer allergies like prickly heat. Experts urge a shift from do-it-yourself face packs to holistic, science-backed skincare.

 

"Gone are the days when Multani mitti alone could deliver a glow that lasted all day," says Dr Payal Kanodia, entrepreneur