100th episode: How Mann Ki Baat has helped consolidate Brand Modi

The show that hits 100 on Sunday will be broadcast worldwide, will see a commemorative coin

It started in October 2014, five months after he took over as Prime Minister of India. And on Sunday, April 30, it will hit a century. Mann Ki Baat, Prime Minister Narendra Modi’s 30-minute monthly programme addressing the nation on radio and television, has come a distance.

There are big plans around the 100th episode, which will be broadcast worldwide. The government will unveil a Rs 100 commemorative coin to mark the event. And on Wednesday (April 26), a conclave with around 100 well-known personalities, including Bollywood actors Amir Khan and Raveena Tandon, who found mention in previous episodes, was