Airtel doubles its ARPU to Rs 200; what does that mean for Jio, Vodafone

Airtel's ARPU has grown 9.28 per cent from ₹183 in the first quarter of the previous financial year, much sharper than the 2.8 per cent in Jio's case

In an interview with Business Standard on June 1, at Bharti Airtel’s corporate headquarters in New Delhi, Sunil Mittal, Chairman of the group, expressed his frustration over the existential problem facing a telecom company (telco): ARPU. Short for average revenue per user per month, ARPU is the stethoscope used for a quick look at the health of a telco and the industry overall.

This was not the first time Mittal invoked the acronym. At the forefront of the mobile telecom revolution in India right from the start, Mittal has raised it time and again. Whether on the dais he shared