 "Lucknow stadium")
Advertising agencies are putting on hold new campaigns related to the Indian Premier League (IPL) after the Board of Control for Cricket in India (BCCI) on Friday suspended the remaining IPL matches of the season for one week owing to the India-Pakistan conflict.
So far 16 IPL matches are left, and they consist of four prime matches from the point of view of advertisement slots — three playoff matches and one final match.
This comes after the BCCI halted the match between Punjab Kings and Delhi Capitals on May 8, “considering the security of the players, officials and spectators,” according
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