Balaji Telefilms Ltd News

Netflix, Balaji Telefilms announce long-term creative partnership

Streaming giant Netflix and Ekta Kapoor's production banner Balaji Telefilms Ltd on Saturday announced a long-term creative collaboration to develop a wide array of projects across various storytelling formats. As part of the partnership, Netflix and Balaji will "deliver fresh and culturally resonant content" tailored for streaming audiences. It will span across Balaji Telefilms Ltd's various divisions, including Balaji Motion Pictures and Balaji Telefilms Digital, a press release said. The first offering from the collaboration is an untitled series currently in advanced stages of development, with more projects expected to follow soon. "At Balaji Telefilms, storytelling has always been at the heart of everything we do whether through cinema, television, or digital platforms. Partnering with Netflix, the world's leading storytelling platform known for its premium content and constant innovation, is a big moment for us," Kapoor said. "It allows us to bring powerful, culturally roo