“Swadeshi”, “Swavalamban”, “Aatmanirbhar”. These words rang out once again as the Rashtriya Swayamsevak Sangh (RSS) marked its centenary earlier this month. From the dais in Nagpur, sarsanghchalak Mohan Bhagwat invoked them in his annual Vijayadashami address, this time delivered against the backdrop of the US imposing punitive tariffs on India.
“There is no substitute for swadeshi (goods manufactured from indigenously procured materials) and swavalamban (self-reliance),” Bhagwat declared, a familiar refrain, but one that carries particular resonance when the global order itself feels uncertain. For the millions of swayamsevaks who track his every word — many

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