Airtel drops data prices by 30% in Mumbai

The telecom company is slicing the market down into smaller segments to address needs of different consumers

An employee checks a customers' feedback book next to a Bharti Airtel logo inside its shop in Kolkata
An employee checks a customers' feedback book next to a Bharti Airtel logo inside its shop in Kolkata
BS Reporter Mumbai
Last Updated : May 11 2016 | 5:57 PM IST
Airtel, the country's largest telecom services provider, today announced the launch of new pre-paid data packs in Mumbai on Wednesday that offer double data benefits to customers. The telecom company is slicing the market down into smaller segments to address needs of different consumers.

Currently, the Rs 296 pre-paid data pack offers 1GB of 3G/4G data with a validity of 28 days. With the new double data pack of Rs 345, customers will get 2GB data (1GB 3G/4G regular plus 1GB night). This effectively doubles the data limit of the pack to 2GB, representing a saving of 30% compared to the current pack with similar benefits.

The data pack provides additional data benefits at night, effectively doubling the data limits for customers. With the new packs, customers will be able to save up to 30% on recharges, when compared to existing data packs.

 

 

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First Published: May 11 2016 | 5:50 PM IST

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