Birlasoft buys US' EnablePath

It has acquired Atlanta-based EnablePath, a fast growing CRM solutions provider, for an undisclosed amount

Birlasoft, mid-sized information technology services company of the $1.2-billion C K Birla group, has taken the inorganic route to increase delivery capabilities and expertise in the high-end cloud consulting services in the customer relationship management (CRM) business.

On Monday, it announced it had bought Atlanta, US-based EnablePath, a fast growing CRM software provider, for an undisclosed amount. “We are open to more such strategic acquisitions to strengthen our analytics, mobility and supply chain capabilities,” said Preeti Das, chief executive officer (CEO).  

The company has roped in investment banks to draw a list of companies for possible acquisition or strategic alliances. The strategy is to buy, align and grow, company executives said.  A special team, Office of Strategy Management, works closely with CEO’s office for this, executives added.

This is a pre-cursor to the 4,000-strong Noida-based company’s plan to go public in FY16, which includes bringing in strategic investors, Das told Business Standard.

GE Capital has a minority strategic stake in the company. General Electric is a key customer for Birlasoft, accounting for bulk of its business. Other key clients include McKinsey &Co, Caterpillar, P&O Ned Lloyd, Countrywide and Citibank.

Apart from software development centres in Noida, Birlasoft is present in the US, the UK, Europe  and Asia-Pacific nations. The company said the US acquisition was part of a larger strategy to tap technology disruptions like cloud, analytics and mobility-based services. EnablePath has been involved in 2,500 CRM projects since its inception in 2006. It has around 50 high-end CRM architects on its roll.  “The acquisition brings in customer references while helping build our capabilities” Das said.