| The new product 'Auto Campaigner' enables an advertiser or a campaigner to feed 8,000 phone numbers and play a recorded message up to four minutes without human intervention. The 'Auto Campaigner' can dial local, STD or ISD numbers on landline, CDMA or GSM phones. |
| "We got an idea to develop such machine after the campaign run by a political party in last assembly elections. As per our knowledge, we are the first company in India to manufacture such machine," said Sagar Gosalia, head, marketing, Matrix. |
| The machine can be connected to a maximum four ports and can call on four telephone lines at a time. The telecom solutions provider is targeting the political parties and independent politicians. |
| Earlier, before the state assembly elections in Andhra Pradesh, Matrix has tested 'Auto Campaigner' in association of local candidates. |
| Now, the company is eyeing the Maharashtra market when elections are over. |
| "The machine has a many other applications apart from political campaigns such as reminder by an insurance companies and some special offer by a departmental stores to appeal personally. The product is more of a value added solution to run a campaign," said Gosalia. |
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