Shaadi.com and Vodafone brings matchmaking to mobile phone

Shaadi.com, on of the largest matrimonial service provider and Vodafone Essar, launched ‘Shaadi.com on Vodafone’- a matrimonial service on Vodafone mobile phone. This tie-up will enable Vodafone customers in India to access Shaadi.com’s matrimonial services on their mobile phones.

‘Shaadi.com on Vodafone’ will enable Vodafone users to search and view profile details of other members without the need to log on to the Internet. Mobile phone users will be able to browse through profiles, express interest in members, accept/ decline interest sent to them by other members and send personalized messages to prospective matches.

Anupam Mittal, CMD, People Group, said, “Shaadi.com has always believed in innovating and bringing the latest technology to our customers by enabling them to enjoy our services in a way that’s convenient to them. Earlier we had a presence on online, offline, DTH and now post this alliance with Vodafone; Shaadi.com will be available on the mobile platform as well, making us the only player providing 360 degrees matrimony services.”