Multi Screen Media (MSM) will simulcast the sixth edition of Indian Premier League (IPL) on its Hindi movie channel MAX and sports channel SIX.
The company has said that on MAX, IPL will be in Standard Definition (SD), while a High Definition (HD) feed in English and a SD feed in Hindi will be available on SIX.
N P Singh, chief operating officer at MSM said, "With the simulcast of The Pepsi Indian Premier League 2013 on MAX and SIX, we aim to reach out to millions of more viewers spanning the nation. Through this, we hope to take the popularity of the Pepsi IPL 2013 to the next level. We look forward to another exciting IPL season full of last ball finishes."
You’ve reached your limit of {{free_limit}} free articles this month.
Subscribe now for unlimited access.
Already subscribed? Log in
Subscribe to read the full story →
Smart Quarterly
₹900
3 Months
₹300/Month
Smart Essential
₹2,700
1 Year
₹225/Month
Super Saver
₹3,900
2 Years
₹162/Month
Renews automatically, cancel anytime
Here’s what’s included in our digital subscription plans
Exclusive premium stories online
Over 30 premium stories daily, handpicked by our editors
Complimentary Access to The New York Times
News, Games, Cooking, Audio, Wirecutter & The Athletic
Business Standard Epaper
Digital replica of our daily newspaper — with options to read, save, and share
Curated Newsletters
Insights on markets, finance, politics, tech, and more delivered to your inbox
Market Analysis & Investment Insights
In-depth market analysis & insights with access to The Smart Investor
Archives
Repository of articles and publications dating back to 1997
Ad-free Reading
Uninterrupted reading experience with no advertisements
Seamless Access Across All Devices
Access Business Standard across devices — mobile, tablet, or PC, via web or app