Yatra to offer taxi service through aggregation

Has built technology to simultaneously showcase offerings of multiple cab aggregators

Yatra, leading travel portal, has launched cab services by joining hands with taxi aggregators in 450 Indian cities through the mobile app. The travel company will compete against Ola and Uber in this space.

Customers can choose from a large range of cars including hatchbacks, sedans, SUV/MUVs and vans. They can take a cab for one-way, round trip and multi-city trips, Yatra.com said in a release.

The company has built technology to simultaneously showcase the offerings of multiple cab aggregators, allowing users the freedom to choose from a variety of service and price options. "At launch, we have aggregators offering both intra-city hourly cabs and inter-city taxi services," Yatra.com co-founder and chief information officer Manish Amin said.

The Gurgaon headquartered company will be also tying up with intra-city point-to-point aggregators, as well as self drive and car pooling options. According to Yatra, its cab marketplace provides hourly intra-city and outstation rides where bookings can be made up to two hours in advance.