31 mn tuned into Star Sports to watch ICC U-19 Ind-Aus World Cup final

According to Star India, a 10 per cent rise from the previous edition of ICC U19 Cricket World Cup 2016 finals

ICC U-19 World Cup,ICC,Australia,Prithvi Shaw,Manjot Kalra,Shubman Gill,Raynard van Tonder ,Pakistan, New Zealand, Jeff Crowe
Indian team players pose for photographs with the trophy as they jubilate after winning the ICC Under-19 Cricket World Cup finals in Mount Maunganui on Saturday. India beat Australia by eight wickets to win record fourth U-19 World Cup Photo: PTI
Urvi Malvania Mumbai
Last Updated : Feb 16 2018 | 8:57 PM IST
The ICC U19 World Cup finals between India and Australia 3rd February attracted 31 million viewers on the Star Sports network, the official broadcaster of ICC events in India. The finals took place on February 3 in New Zealand.

According to Star India, game witnessed 48.1 million gross impressions on the network; a 10 per cent rise from the previous edition of ICC U19 Cricket World Cup 2016 finals featuring India and West Indies. (Source: BARC | target group: viewers above two years of age in urban and rural markets across India)

The tournament also saw a total of 349,000 mentions on social media from 162,000 authors.

 

 

 

One subscription. Two world-class reads.

Already subscribed? Log in

Subscribe to read the full story →
*Subscribe to Business Standard digital and get complimentary access to The New York Times

Smart Quarterly

₹900

3 Months

₹300/Month

SAVE 25%

Smart Essential

₹2,700

1 Year

₹225/Month

SAVE 46%
*Complimentary New York Times access for the 2nd year will be given after 12 months

Super Saver

₹3,900

2 Years

₹162/Month

Subscribe

Renews automatically, cancel anytime

Here’s what’s included in our digital subscription plans

Exclusive premium stories online

  • Over 30 premium stories daily, handpicked by our editors

Complimentary Access to The New York Times

  • News, Games, Cooking, Audio, Wirecutter & The Athletic

Business Standard Epaper

  • Digital replica of our daily newspaper — with options to read, save, and share

Curated Newsletters

  • Insights on markets, finance, politics, tech, and more delivered to your inbox

Market Analysis & Investment Insights

  • In-depth market analysis & insights with access to The Smart Investor

Archives

  • Repository of articles and publications dating back to 1997

Ad-free Reading

  • Uninterrupted reading experience with no advertisements

Seamless Access Across All Devices

  • Access Business Standard across devices — mobile, tablet, or PC, via web or app

Next Story