Kerala Tourism inks MoU with GoAir

The MoU comes under a new 'Destination Promotion' campaign that looks to capitalise on the increasing propensity for travel in the domestic market

BS Reporter Kochi
Last Updated : Aug 28 2014 | 10:43 PM IST
The Kerala Tourism department on Thursday signed a memorandum of understanding (MoU) with GoAir to offer exclusive discounted fares to visitors to the state.

The MoU, signed for two years, comes under a new 'Destination Promotion' campaign that looks to capitalise on the increasing propensity for travel in the domestic market. Tourism director PI Sheik Pareeth and GoAir vice president (sales and marketing), Manoj Dharmani, signed the MoU in Thiruvananthapuram.

The offer, applicable only as a bundled package along with a Kerala holiday, will be available on GoAir flights to Kerala from eight cities, including Delhi, Mumbai, Ahmedabad, Lucknow, Jaipur and Nagpur. The airline will offer a fixed allocation of seats under the MoU, which has been signed for two years. The fares would be reviewed every 3-4 months.

Special fares under the promotional scheme will be available for bookings made from September 1 through tour operators accredited by Kerala Tourism. The initial scheme will continue until January 2015.

The packages can be booked exclusively from the official Kerala Tourism site www.keralatourism.org where a link will take the user to the list of accredited tour operators, a release stated.
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First Published: Aug 28 2014 | 8:33 PM IST

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