StatsGuru: The numbers behind the rise of smartphones

Android vs iOS, Samsung vs Apple. Who is the leading the pack?

As Google releases information about the latest upgrade to its Android mobile operating system (OS), where is the smartphone and tablet market, in India and globally, going? As Table 1 shows, Android dominates the market for smartphones. Apple's iOS runs on only 15 per cent of smartphones and Windows Phone on only 3.5 per cent. BlackBerry has shrunk to below one per cent.

1: ANDROID DOMINATES THE SMARTPHONE SPACE | Create Infographics

As Table 2 shows, however, Android has a significantly lower price than its competitors - except for Windows Phone, which runs mainly on Nokias and has a relatively strong position in the Indian market.

2: AND HANDSETS RUNNING THIS OS ARE CHEAPER | Create Infographics

As Table 3 reveals, Asia (aside from China) has a relatively small share of the smartphone market, but it is growing noticeably.

3: ASIA (EXCEPT CHINA) HAS A SMALL SHARE OF MARKET | Create Infographics

Table 4 shows that Samsung has dominated the market over the past few years - though Apple's iPhone is holding its own.

4: Samsung has dominated market in recent years | Create Infographics

The growth of the Asian smartphone market will depend on migration from feature phones to smartphones in India - a migration that has picked up a great deal of speed, as Table 5 reveals.

5: MIGRATION TO SMARTPHONES HAS PICKED UP IN INDIA | Create Infographics

Tables 6 and 7 show this is a real challenge for Nokia in particular - it has a strong presence in the feature phone market but is still struggling with its smartphones. 

6: FEATURE PHONES GIVE NOKIA SOME RELIEF | Create Infographics

7: NOKIA IS STRUGGLING IN THE SMARTPHONE SEGMENT | Create Infographics

 Finally, Table 8 shows market share for tablets in India - also led by Samsung.

8: SAMSUNG LEADS THE TABLET SPACE IN INDIA | Create Infographics