Answers to last week's quiz (#296)

1. Name the software product launched by a global company after it was challenged and pushed by the new age spiritual guru, Deepak Chopra, during one of his sessions with its employees.
   Inspired by Deepak Chopra's sessions with them, the employees of SAP came up with a database product called HANA (High-Performance Analytic Appliance).
    
2. Which company uses this trademarked base line "An uncommon sense of the customer"?
   The global market research company Nielsen.
    
3. This brand was first manufactured as an insecticide in the 1870s by a German immigrant to Australia. It is said that he came up with the name for this brand with a little help from his French wife. It is a combination of a French word and German word. It also has a lovely rogue mascot. Name it.
   Mortein. It was founded by J. Hagemann. Its name is a combination of the French word 'mort' (dead) and the German 'ein' (one). Its mascot is known as the loveable rogue Louie the Fly.
    
4. Which company's website URL takes the name from a child's game prefaced with the phrase "Simon says"?
   The publishing company Simon and Schuster.
    
5. Name the two business families that were responsible for the manufacture of Vespa scooters in India.
   The NK Firodia and Bajaj families together started the manufacture of Vespa scooters and the Tempo three wheelers. Later, in 1969, the two families split the business and that's how the Bajaj family went on to own Bajaj Auto.
    
6. Volkswagen Vento/Skoda Rapid, Nissan Micra/Renault Pulse and Nissan Sunny/Renault Scala represent what particular strategy in the automobile industry?
   Cross badging. A car manufactured by one company is also sold by another company with slight cosmetic changes and a different logo.
    
7. For what are the Shorties or Shorty Awards given?
   The Shorties are awards that honor the best short-form content creators on the micro-blogging website Twitter and on other social media sites. It was conceived in 2008 by Brooklyn-based startup company Sawhorse Media.
    
8. Which former US president held a liquor licence and operated many taverns?
   Abraham Lincoln
    
9. Name this luxury watch brand that gets its name from the Spanish word for race and carrier?
   Carrera from TAG Heur
    
10. This logo was unveiled early this year after the company that it represents got into a better financial situation and wanted to update its look after its image had taking a beating in the recent years. Name it.
    
    American Airlines

There was no correct correct entry for The Strategist quiz #296