The Strategist Quiz (#229)

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Gaurav Sri Krishna New Delhi
Last Updated : Jan 20 2013 | 2:43 AM IST

 

  1. Which footwear brand has introduced the lightest product in the market of 165 grams which carries an eight-gram chip inserted beneath the sole that transmits data on maximum speed, distance covered or number of sprints to a computer or a mobile device? 
     
  2. This 40-year-old industry based in a town, which is believed to have got its name from Ravana’s father-in-law, has grown tremendously in the last seven to eight years. It supplies Hollywood producers with ancient arms, ammunition, attire, furniture, books, leather goods and household items. Name the town. 
     
  3. Which Indian business group is headquartered in a building called Boomerang? 
     
  4. Name the world’s youngest CEO and the company he set up when he was six years old. 
     
  5. Which company is adopting the Shatabdi strategy for growth? Also, explain the strategy. 
     
  6. ______ on Air, since 1955. Complete the baseline and name the brand. 
     
  7. What is common to French President Nicholas Sarkozy, Jet Airways founder Narendra Goyal and Chiang Kai-shek, the erstwhile Premier of China? 
     
  8. Which brand gets its name from Old Scrooge’s dismissive remark about the entire Christmas celebration? Ebenezer Scrooge is the miserly character created by Charles Dickens. 
     
  9. ‘By non-hatred alone is hatred appeased’ is a quote from the Sutta Pitaka that contains the teachings of Buddha and his most authoritative disciples. Inspired by that, which brand recently launched its brand’s communication campaign? 
     
  10. Identify the logos represented in the following visuals.

 

 

 

Ten all-correct entries will receive a copy of Robert W Wendover’s Smart Hiring At The Next Level published by Wiley India (books courtesy: Wiley India). One lucky winner will also receive a cheque for Rs 2,000. Send your entries to strategist@bsmail.in. All entries must carry the postal address of the contestant. Last date for receiving entries: November 29, till 8 pm. Previous winners, employees of Business Standard and Wiley India and their families are not eligible to participate.

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First Published: Nov 28 2011 | 12:45 AM IST

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