Apple hires Tag Heuer's sales director for upcoming iWatch
Tech giant Apple has reportedly hired a top sales executive from Swiss luxury-watch maker Tag Heuer, as the iPhone maker purportedly gears up for an October launch of a smartwatch.
Head of watch brands at luxury-goods conglomerate LVMH, which counts Tag Heuer among its subsidiaries, Jean-Claude Biver informed that Apple has signed on Tag Heuer's sales director.
Biver said that if it had been a direct competitor, he would have felt a bit betrayed, but if he (sales director) goes to Apple then it would be a great experience for him, CNET reported.
The iWatch is expected to launch in September or October.