Batman voted 'No.1 city needing condom delivery'

Image
ANI Wellington
Last Updated : Jun 06 2013 | 1:30 PM IST

Batman, the capital of an oil-rich and conservative-Muslim province in southeastern Turkey, became the winner in a recent online marketing campaign in which Facebook fans were asked to vote on what city should get SOS Condoms, a service meant to allow amorous - but unprepared - couples to click on a smartphone app for a rush delivery.

But social media experts say the contest, organized by world's best-selling condom brand Durex, was almost certainly decided by internet pranksters, Stuff.co.nz reported.

Batman received 1577 votes, besting Paris and London, according to the contest's Facebook page, which has been dormant since the two-month promotion finished in April.

However, the company says SOS Condoms, available in Dubai for a short time last year, won't be offered in Batman or anywhere else.

Andraea Dawson-Shepherd, a spokeswoman for Reckitt Benckiser, said Durex's social media efforts "will move on to a new sphere."

Meanwhile locals find winning the Durex campaign as a big joke and said this is impossible as their culture is religious.

*Subscribe to Business Standard digital and get complimentary access to The New York Times

Smart Quarterly

₹900

3 Months

₹300/Month

SAVE 25%

Smart Essential

₹2,700

1 Year

₹225/Month

SAVE 46%
*Complimentary New York Times access for the 2nd year will be given after 12 months

Super Saver

₹3,900

2 Years

₹162/Month

Subscribe

Renews automatically, cancel anytime

Here’s what’s included in our digital subscription plans

Exclusive premium stories online

  • Over 30 premium stories daily, handpicked by our editors

Complimentary Access to The New York Times

  • News, Games, Cooking, Audio, Wirecutter & The Athletic

Business Standard Epaper

  • Digital replica of our daily newspaper — with options to read, save, and share

Curated Newsletters

  • Insights on markets, finance, politics, tech, and more delivered to your inbox

Market Analysis & Investment Insights

  • In-depth market analysis & insights with access to The Smart Investor

Archives

  • Repository of articles and publications dating back to 1997

Ad-free Reading

  • Uninterrupted reading experience with no advertisements

Seamless Access Across All Devices

  • Access Business Standard across devices — mobile, tablet, or PC, via web or app

More From This Section

First Published: Jun 06 2013 | 1:16 PM IST

Next Story