Bigger than before super carnival 'LeEco Day' makes a comeback

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ANI New Delhi
Last Updated : Apr 02 2016 | 1:22 PM IST

After a successful first LeEco Day, the global technology and internet conglomerate company is organizing its second LeEco Day on April 7th and 8th, 2016.

This time, the LeEco Day carnival gets grander with more exciting benefits and offers up for grabs for consumers - making it the biggest ever smartphone shopping bonanza on Flipkart.

LeEco Day has endeared itself to consumers having received overwhelming response, irrefutable proof of the growing popularity of the company's ecosystem-based superphones and signaling the significant impact on Indian consumers as it continues to consolidate its presence.

This carnival replicates the hugely popular brand property that the company owns globally. Planned as one of the largest shopping carnivals organized by a smartphone brand in conjunction with Flipkart, the second LeEco Day too is expected to garner enormous response from consumers similar to the first LeEco Day.

For the upcoming LeEco Day, flagship killer Le1s and the big and bold Le Max will be available on Flipkart with exciting gifts and exchange offers.

Globally, LeEco's online sales from its annual 'Fans Festival' topped CNY1.7 billion (USD 270 million), making it one of China's largest e-commerce event. During its so-called 'Black 919' festival the single-day sales of its flagship Le Superphone on LeMall.com set a new record in both volume and revenue. It sold 572,000 Le superphones and 355,000 Letv Super TVs.

Having created an industry milestone of 220,000 (2.2 lakhs) total orders received within the shortest time of 31 seconds in the three flash sales and another incredible record of 20,28,000 (20.2 lakhs) registrations received across the three flash sales, the Le1s' numbers are proof of LeEco's unparalleled growth and momentum within a short period of launch and often referred to as the LeEco Phenomenon.

Buyers of LeEco's Superphones can expect a content ecosystem to be uploaded into its android-based EUI system in the second quarter of this year since the company has already signed contracts with Eros and Yupp TV.

Also noteworthy is the company's after-sales policies. LeEco has put in place 555 service centers in prime locations in the country, besides providing 24*7 toll free services, and other value-added services.

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First Published: Apr 02 2016 | 1:08 PM IST

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