Bill Cosby's 'meme campaign' backfires post social media 'rape allegations' targeting

Bill Cosby social media team attempted to create a fun meme-generator, but unfortunately it backfired when the users of social media took the challenge to focus on the comedian's "rape allegations".

The 77-year-old actor's Twitter account had a post that had a pic of him with a post asking users to "meme him", which was later deleted, the New York Post reported.

Users took to the micro-blogging site with various memes, as one said that the actor loves two things jello pudding and rape, while another one said that he had "drugged up a sista about a week ago.