Haptik ropes in Kartik Poddar as business head for its enterprise vertical

Underlining its commitment to build on its strong domain leadership and to drive continued business growth; leading conversational Artificial Intelligence (AI) platform, Haptik recently appointed Kartik Poddar as the business head of its enterprise vertical.

In his role, Kartik shall lead the go-to-market (GTM) and revenue generation efforts of Haptik's enterprise business.

He will work closely with customers across India and the United States to drive the adoption of Haptik's advanced conversational AI platform amongst enterprises.

Bringing more than a decade's worth of experience in the fields of product management and marketing, Kartik has previously worked with leading technology businesses such as Komli Media and Microsoft.

Part of the initial team at Komli, he led product initiatives for the company's audience measurement and re-targeting platforms, along with driving its product marketing and GTM efforts across the Asia-Pacific (APAC) market.

At Microsoft, Kartik was a part of the product team of Bing, Microsoft's search product.

Prior to joining Haptik, he was the co-founder and CEO of Fropcorn, a hyper-local content distribution venture where he spearheaded the product, fundraising, and business development efforts for the company.

"With more and more enterprises across the country looking at intelligent chatbots to optimise their operations, we are witnessing an unprecedented market demand for our state-of-the-art platform. We've historically been a consumer company at heart so it became important to bring in expertise on the B2B side. Kartik comes with years of experience working with some of the largest enterprises in the world, and being an entrepreneur is an ideal fit for a company at our stage. We are confident that he will lead us to greater heights and take Haptik chatbots to every part of the world," said Aakrit Vaish, CEO and co-founder, Haptik.

"Throughout its journey, Haptik has differentiated itself thanks to its focus on delivering the most cutting-edge and comprehensive chatbot platform to businesses across multiple industries. Its leadership position in a highly-competitive market segment therefore comes as no surprise. The dynamism, energy, and dedication of the team at Haptik is truly inspiring. As someone who thrives on innovation and creativity, I am excited to be a part of the conversational AI revolution that Haptik is pioneering and look forward to making a positive contribution towards the company's continued growth," said Kartik Poddar.

Haptik has established itself as India's premier AI-based innovator and has implemented conversational interfaces across applications as diverse as business communication, customer support, social initiatives, marketing campaigns, and e-commerce, amongst others.

The platform's proprietary technology, coupled with data from millions of chat interactions it powers every month, has helped it deliver rich and compelling chatbot solutions across its consumer and enterprise vertical.