Hungama Play marks Maharashtra Day with Marathi hits 'Lai Bhaari', 'Rege'

Hungama, India's first and largest digital entertainment company, recently entertained its Marathi viewers with two blockbuster movies 'Lai Bhaari' and 'Rege' on the occasion of Maharashtra Day on Hungama Play.

With over 7500 movie titles, Hungama Play, the movie streaming application has the largest and the most coveted catalogue of Hollywood, Bollywood and regional movies.

Commenting on this, Siddhartha Roy, CEO, Hungama.com said, "We've seen a very encouraging trend in the consumption of regional content on our app and have built the largest regional catalogue on the basis of these findings. Continuing this effort, we are extremely excited to bring the biggest Marathi blockbusters for our consistently growing Marathi audiences on the occasion of Maharashtra Day".

A National Award winning movie, 'Lai Bhaari', which is a 2014 Marathi action, drama directed by Nishikant Kamat, marked the debut of Riteish Deshmukh in Marathi cinema, while Salman Khan and Genelia D'Souza also feature in cameo appearances.

The film went on to become the highest grossing Marathi film of all time.

While 'Rege,' a critically and commercially acclaimed movie, directed by Abhijit Panse deals with the theme of kids getting involved in criminal activities and was released on 15 August 2014.