'Never-ending thirst for knowledge is mantra for success', says Suhel Seth

The founder of Equus and managing partner of Counselage India, Suhel Seth, on Wednesday said that the mantra for success is never-ending thirst for knowledge for which an individual must zealously keep up the learning habit.

"Success never tires a person, failure does. Success is the foundation and engine for future successes. The mantra for success is never-ending thirst for knowledge for which an individual must zealously keep up the learning habit," said Seth in a conversation with Suhasini Haidar, the Diplomatic Affairs Editor of The Hindu.

The conversation took place at a meeting organized by FICCI Ladies Organisation (FLO) here today.

Seth further said that besides garnering knowledge it is equally important to add value by employing it towards a constructive and positive activity.

"It is essential to learn from one's failure. India is a country which is unforgiving about failures and refuses to give a second chance. This mindset needs to change. India must allow and encourage incubation of ideas and develop an innovative outlook," Seth added.

Speaking about his book, 'Mantras for Success', where India's most successful CEOs and business leaders tell their story, Seth said that these business icons show how to achieve greatness, unlock the secrets of their ability to innovate, break the conventions, overcome challenges and generate strategies.

He added that each CEO had a success mantra which helped them succeed in their professional and personal lives. The CEOs for the book were handpicked by him based on his interactions with them and the way they operated their businesses.

Seth further stressed that being a go-getter is an essential element for success.

Alluding to the car manufacturing plant fiasco of Tata Nano in West Bengal, Seth said that Ratan Tata was ousted from West Bengal but this did not deter him from re-locating his venture and going ahead with his plans.

The project eventually became a success story for Gujarat and a lost cause for West Bengal.