Tata Global Beverages announces launch of new corporate website

Tata Global Beverages (TGB) has launched its new corporate website www.tataglobalbeverages.com

Showcasing the corporate theme, 'Magical Beverage Moments', Tata Global Beverages has set itself the ambitious target of making a lasting positive difference in the world of natural beverages. After months of hard work and with advice from experts as well as TGB's stakeholders, the new website is a reflection of the company's vision.

Cutting-edge design and experiential images that capture the essence of a beverage moment are core to the re-design. The website aims to establish a genuine connect with its visitors. The sprinkle of subtle animation creates a magical user moment on this entirely mobile responsive site.

Commenting on the launch, Ajoy Misra, Managing Director and CEO, Tata Global Beverages said, "A lot of thought has been put into the creation of new content with a sharp focus on a clean, user friendly interface. The redevelopment was undertaken with the objective of positioning TGB as a best in class branded natural beverages company and bringing alive the magical beverage moments that a sip of tea, coffee or water can help create. The site also portrays the scope and scale of TGB's operations and the global nature of our business, while providing a contemporary, world class user experience. The vitality, passion and excitement that runs through the company is reflected in the website."

The new TGB website has been designed by Indigo Consulting. Speaking about the website, Harshad Hardikar, COO, Indigo Consulting said "The Tata Global Beverages website has been designed to reflect the company's global standing in the world of natural beverages. It aims to bring Magical Beverage Moments to life with an experiential interface and fresh content, which meets the needs of its various target groups like Investors, Employees or Media. Working with the team at TGB has been an enriching experience and we are proud to have partnered with Tata Global Beverages on this initiative.