UrbanClap launches 'LGBT' campaign to promote equality for all

The start-up firm is known for its stance on social issues such as women empowerment and education

Augmenting its reputation as a firm supporter of equality for all, UrbanClap has announced the launch of its 'LGBT' campaign, championing their cause for the greater good of the community as well as the society.

Known for its stance on social issues like women empowerment and education, UrbanClap strongly felt the need to come out in support of the LGBT community in India, promoting their right to love anyone they want - irrespective of Caste, Creed, Religion, or Gender. With this campaign, UrbanClap supports the right to love anyone you choose.

As part of this campaign, UrbanClap has tied up with a Delhi-based start-up agency called Ufaan, which has worked on a number of social films in the past. Together, they have launched a short film titled Show your Love with Pride, which portrays a father's struggle to accept his daughter's relationship with another woman. With her supportive mother, the daughter proves to her father that her love is genuine, via a photoshoot organized by UrbanClap.The photos of his daughter makes him realise the dynamics of modern day relationships and reminds him of the barriers he had to counter in his interfaith marriage. This realization leads him to believe that love has no boundaries and finally accepts his daughter's relationship.

Commenting on this empowering initiative, Abhiraj Bhal, co-founder, UrbanClap said: "We at UrbanClap are a simple bunch of people. We believe that everyone should have the right to love whoever they want to as it's the most basic human right. We firmly stand with the LGBT community in India as they fight for their equal rights in the eyes of law, or society.Our past efforts with the NAZ foundation, and this film, are very small gestures towards furthering the cause of the LGBT community."

The social film is an attempt to make people realize that love has no boundaries and should be accepted without judgment.

To further the impact of this campaign, UrbanClap is offering to sponsor five photoshoots across the country for any same sex couple who wish to opt for this service. They can easily reach out to the team at UrbanClap through its Facebook or Twitter channels. UrbanClap promises to maintain all confidentiality if that is what the participants wish for.

Founded in November 2014, UrbanClap is India's largest mobile services marketplace. It provides trusted services across 80+ categories including photographers, salon at home, home cleaning and repairs, yoga and guitar instructors, and many more. Whether you are looking to decorate your home, get candid pictures on your wedding day, plan your kid's birthday party or get healthier, UrbanClap is the ultimate destination for all service needs.

UrbanClap uses technology and smart processes to structure the highly unorganized services market in India. It aspires to make hiring a service professional as easy and straightforward as buying a product from a top e-commerce marketplace.