Women spend the equivalent of a month every year worrying about their appearance, a new study has revealed.
According to the study commissioned by Lycra Beauty owners Invista, this includes fretting about clothes, hair, weight, curves and skin, the Daily Express reported.
It takes up an average of 12 hours and four minutes a week, or 26 days per year.
Choosing clothes takes most of a women's time, with them taking 50 minutes a week picking her outfits and another one hour and 32 minutes worrying if they look okay in them.
Other concerns of women are being too fat, which takes 1 hour 46 minutes, too thin taking 22 minutes, stressing over frizzy or greasy hair taking 57 minutes and many more.
Having a good complexion and skin colour is also very important to many girls, who agonize over it 2 hours and 22 minutes a week.
Breast size is also on the worry list, either for being too large or too small.
You’ve reached your limit of {{free_limit}} free articles this month.
Subscribe now for unlimited access.
Already subscribed? Log in
Subscribe to read the full story →
Smart Quarterly
₹900
3 Months
₹300/Month
Smart Essential
₹2,700
1 Year
₹225/Month
Super Saver
₹3,900
2 Years
₹162/Month
Renews automatically, cancel anytime
Here’s what’s included in our digital subscription plans
Exclusive premium stories online
Over 30 premium stories daily, handpicked by our editors


Complimentary Access to The New York Times
News, Games, Cooking, Audio, Wirecutter & The Athletic
Business Standard Epaper
Digital replica of our daily newspaper — with options to read, save, and share


Curated Newsletters
Insights on markets, finance, politics, tech, and more delivered to your inbox
Market Analysis & Investment Insights
In-depth market analysis & insights with access to The Smart Investor


Archives
Repository of articles and publications dating back to 1997
Ad-free Reading
Uninterrupted reading experience with no advertisements


Seamless Access Across All Devices
Access Business Standard across devices — mobile, tablet, or PC, via web or app
