Zippserv launches platform for transparent pricing in real estate

Real estate risk assessment platform, Zippserv, on Saturday announced the launch of its one-of-a-kind service, 'PricePoint'.

The initiative will help consumers in Bengaluru freely access the latest registered sale transactions on over 1600 most sought after apartment projects via a Google Map based user-friendly interface.

Further, this feature will allow the consumer to effortlessly view properties in a one to two km radius with details such as super built up area, floor, number of car parks, terrace area, and arrive at an idea of an accurate price for a property.

"We are seed funded to the tune of Rs 2.5 crore by Info-edge, who have also invested in Naukri, 99acres, Jeevansathi, Zomato. We are excited to launch PricePoint and intend to enhance this engine over the next six to nine months with machine learning capabilities and expand up to 3000 projects, including gated communities and plots," said co-founder and CEO, Zippserv, Sudeep Anandapuram.

"Our database is updated every quarter which ensures that users have access to information that is up to date and precise. This product will further help us in driving our zealous vision towards empowering the buyer," he added.

"When it comes to property transactions, both the buyer and seller alike have the same intrinsic problem of reaching a 'correct price' for a transaction. Sellers want to price it right, but unfortunately have no reliable source to provide this information as the information provided by brokers and property portals are not usually very reliable. On the other hand, buyers don't want to overpay. PricePoint bridges this trust deficit and safeguards the buyer's interest," said co-founder and COO, Zippserv, Debashish Hota.

Today, property pricing information is opaque and every property portal brings in pricing information either from a seller's perspective or at a micro-market level.

PricePoint aims to provide the consumers an actionable and granular level of pricing information at an apartment level, which is both accurate and reliable.