According to the Chamber, this industry which maintained a steady pace of growth rate at the rate of between 7-8 per cent even one the GDP growth fell below 5 per cent since the viewers of Indian cinema number around one crore each day and with this number rising with each passing day, the size of media and entertainment industry will naturally reach the projected levels.
Currently, the size of media and entertainment industry is estimated at Rs.1,00,000 crore with close to 12,000 amateur artists associated with it at different levels with enthusiasm of movie watcher going beyond expectations, the media and entertainment industry is expected to exceed its turnover to over Rs.2,00,000 crore by 2019-20, said the Chairman of Entertainment & Media Committee of PHD Chamber, Mukesh Gupta.
At an interactive session organized by PHD Chamber with well known Bollywood film Director & Producer, Pankuj Parashar here today, it was highlighted that whereas the Hollywood sells close to 3.5 billion tickets to its movie watcher each day, the Bollywood provides with entertainment ticketing to its viewer ranging over 5 billion. With this strength supporting the media and entertainment industry, its future can be but block buster, feels the Chamber.
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