The Ghana Football Association (GFA) Thursday announced a new sponsorship agreement with uniBank, a wholly Ghanaian-owned private bank, to sponsor the senior national soccer team, the Black Stars.
The deal is worth $1.5 million for a three-year period.
The new agreement will give uniBank the exclusive right as official bank of the senior national men's team, branding their products with the Black Stars to their customers and the team's followers. It will also offer special packages to members of the team, Xinhua reported.
Felix Nyarko-Pong, Chief Executive Officer (CEO) of uniBank, said his outfit was partnering the Black Stars to showcase to the world that Ghanaian businesses could successfully support the team to climb higher and higher.
"After very fruitful discussions, uniBank is offering to be a Gold sponsor of the GFA and the Black Stars. We believe in the best and have gone to the best, the Gold sponsorship.
"This is to support the activities of the GFA and the Black Stars to be the best as we add our token to the many others," he said.
The deal comes barely two weeks for the Black Stars to face the Egypt in the second leg play-off in Cairo Nov 19 for the 2014 FIFA World Cup in Brazil.
The aggregate winner of the play-offs qualifies for next year's World Cup.
You’ve reached your limit of {{free_limit}} free articles this month.
Subscribe now for unlimited access.
Already subscribed? Log in
Subscribe to read the full story →
Smart Quarterly
₹900
3 Months
₹300/Month
Smart Essential
₹2,700
1 Year
₹225/Month
Super Saver
₹3,900
2 Years
₹162/Month
Renews automatically, cancel anytime
Here’s what’s included in our digital subscription plans
Exclusive premium stories online
Over 30 premium stories daily, handpicked by our editors


Complimentary Access to The New York Times
News, Games, Cooking, Audio, Wirecutter & The Athletic
Business Standard Epaper
Digital replica of our daily newspaper — with options to read, save, and share


Curated Newsletters
Insights on markets, finance, politics, tech, and more delivered to your inbox
Market Analysis & Investment Insights
In-depth market analysis & insights with access to The Smart Investor


Archives
Repository of articles and publications dating back to 1997
Ad-free Reading
Uninterrupted reading experience with no advertisements


Seamless Access Across All Devices
Access Business Standard across devices — mobile, tablet, or PC, via web or app
