Actor-producer John Abraham is proud that his latest movie "Madras Cafe" has worked well on positive word-of-mouth feedback despite being caught in controversies.
John played the role of an undercover officer in the movie, set against the Sri Lankan civil war. The film, directed by Shoojit Sircar, released Aug 16.
The film was reportedly produced on a budget less than Rs.10 crore. But it earned over Rs.20 crore in its opening weekend.
"I am very happy and proud of 'Madras Cafe'. The film is growing by word-of-mouth. The film was made in a very smart budget and it is doing well at the box office," John said.
Apart from John, the film features Nargis Fakhri and newcomer Raashi Khanna. The casting, John says, is the film's USP.
"We have such a beautiful casting in the film, and it takes the film to another level," he said.
You’ve reached your limit of {{free_limit}} free articles this month.
Subscribe now for unlimited access.
Already subscribed? Log in
Subscribe to read the full story →
Smart Quarterly
₹900
3 Months
₹300/Month
Smart Essential
₹2,700
1 Year
₹225/Month
Super Saver
₹3,900
2 Years
₹162/Month
Renews automatically, cancel anytime
Here’s what’s included in our digital subscription plans
Exclusive premium stories online
Over 30 premium stories daily, handpicked by our editors


Complimentary Access to The New York Times
News, Games, Cooking, Audio, Wirecutter & The Athletic
Business Standard Epaper
Digital replica of our daily newspaper — with options to read, save, and share


Curated Newsletters
Insights on markets, finance, politics, tech, and more delivered to your inbox
Market Analysis & Investment Insights
In-depth market analysis & insights with access to The Smart Investor


Archives
Repository of articles and publications dating back to 1997
Ad-free Reading
Uninterrupted reading experience with no advertisements


Seamless Access Across All Devices
Access Business Standard across devices — mobile, tablet, or PC, via web or app
