LeEco's '200 CEO' programme gets overwhelming response

Image
IANS New Delhi
Last Updated : Jun 20 2016 | 6:14 PM IST

Global internet conglomerate LeEco's first "Chief Experience Officers (CEO) Programme" has become an outstanding success on LeMall.com -- the recently launched marketplace e-commerce website -- receiving more than 1,00,000 registrations.

In less than a second, the first 200 applicants grabbed LeEco's Rs 11,999 smartphone Le 2 for free and a privilege card offering numerous benefits to them, the company said in a statement.

"The immense success of the programme shows the growing popularity of LeEco's Le 2, given its distinctive features, unbeatable content experience and CDLA technology which is a world first," the company said.

The CEOs are part of the company's CP2C (Customer Planning to Customer) initiative, whereby, these people will give feedback to the company to help it improve the user experience of the superphones.

Registrations for the first flash sale of both Le 2 and Le Max2 are currently available on both Flipkart and LeMall.

The first flash sale for Le 2 and Le Max2 will start on June 28 along with various offers.

--IANS

vc/na/dg

*Subscribe to Business Standard digital and get complimentary access to The New York Times

Smart Quarterly

₹900

3 Months

₹300/Month

SAVE 25%

Smart Essential

₹2,700

1 Year

₹225/Month

SAVE 46%
*Complimentary New York Times access for the 2nd year will be given after 12 months

Super Saver

₹3,900

2 Years

₹162/Month

Subscribe

Renews automatically, cancel anytime

Here’s what’s included in our digital subscription plans

Exclusive premium stories online

  • Over 30 premium stories daily, handpicked by our editors

Complimentary Access to The New York Times

  • News, Games, Cooking, Audio, Wirecutter & The Athletic

Business Standard Epaper

  • Digital replica of our daily newspaper — with options to read, save, and share

Curated Newsletters

  • Insights on markets, finance, politics, tech, and more delivered to your inbox

Market Analysis & Investment Insights

  • In-depth market analysis & insights with access to The Smart Investor

Archives

  • Repository of articles and publications dating back to 1997

Ad-free Reading

  • Uninterrupted reading experience with no advertisements

Seamless Access Across All Devices

  • Access Business Standard across devices — mobile, tablet, or PC, via web or app

More From This Section

First Published: Jun 20 2016 | 6:02 PM IST

Next Story