Manish Malhotra to add 'old world charm' to a fashion week

Ace fashion designer Manish Malhotra is set to present Couture Soiree, an evening reminiscent of the old world charm from the 1950s, at the forthcoming Amazon India Couture Week 2015 here.

"At Amazon India Couture Week, I will bring to you Couture Soiree, an evening reminiscent of the old world charm from the 1950s, when western fashion was being revolutionised and fashion shows had a sense of an intimate experience and luxury," said Malhotra in a statement.

"Guests at the viewing would come to witness iconic moments in fashion. This finale show at the couture week is going to be a departure from what you've seen, with an intimate setting as we are going to present a preview of our limited edition Manish Malhotra London Label."

"It is even more special to me as it also marks the celebration of successful 10 years of my label Manish Malhotra in August 2015," he said.

Known to be the frontrunner in Bollywood, creating a niche for stylists, he has added unadulterated sparkle to leading actresses' wardrobes with his dazzling collections for over 25 years now.

Best known for his bridal wear, strong sense of colour and revival of the crafts sector, the designer's dedication to his aesthetics has catapulted him to fame.

"We are delighted to announce that India's most popular designer Manish Malhotra, who has the biggest brand recall amongst GenNext, will be adding an interesting third dimension to the Amazon India Couture Week 2015" said Sunil Sethi, president, Fashion Design Council of India. .

"His magical drapes and captivating cuts will add perfection to a week of pure indulgence," Sethi added.

Spanning five days, Amazon India Couture Week 2015, will be held from July 29 to August 2 at the Taj Palace Hotel here.