Scottish designers campaign against wastage of clothes

Image
IANS Glasgow
Last Updated : May 30 2014 | 5:04 PM IST

A host of Scottish designers, including Jennifer Morris, Deetz, William Chambers and Alan Moore, have offered their skills to be part of a campaign which encourages the up-cycling and recycling of unwanted clothes.

The campaign involving the designers is being promoted to cut the massive clothing wastage in Scotland.

As a nation Scotland has a staggering 30 billion pounds worth of clothes and they bin clothing which is still worth 140 million pounds, reports femalefirst.co.uk.

Each Scottish designer has liberated a piece of clothing or accessory to give it a new lease of life. They showed that with some straight forward adjustments, the old little black dress or the discarded suit lying at the back of the wardrobe can be transformed into an updated, on-trend garment.

Each of the designers added simple updates that can be easily followed to create a DIY (Do it Yourself) high-end look all under 10 pounds.

"I got involved in this project as hats are excellent accessories to update and up-cycle, meaning you can wear the same hat with different trims to various special occasions. If you buy well and invest in a good quality timeless hat shape it can be easily modernised with new trims so that it can get worn again and again," said designer William Chambers.

The up-cycled items updated by the designers were used in a fashion-forward photo shoot, all styled with second hand accessories from Glad Rags thrift shop in Glasgow. It is an attempt to prove that no one needs to spend a fortune to update their wardrobe.

Glad Rags, a not-for-profit organisation, is also providing a vintage-look statement clutch to give your existing garments a fresh, fashionable look at a fraction of the price - all the while helping the environment.

The organisation is also hosting an event titled "Love Your Clothes" that will invite consumers to be part of a campaign named "Spring Clean Your Wardrobe Weekend".

Running for two days, starting Saturday, people around Scotland will clear out their wardrobes and choose items to recycle or follow in the Scottish designers' footsteps and up-cycle their garments to give their closets a much needed update just in time for summer.

Designer outlet John Lewis in Glasgow, Edinburgh and Aberdeen will be running workshops taken by leading Scottish textile designers along with Scottish bloggers Betty and Bee, who will be holding a workshop in Glasgow's Beyond the Finish Line.

*Subscribe to Business Standard digital and get complimentary access to The New York Times

Smart Quarterly

₹900

3 Months

₹300/Month

SAVE 25%

Smart Essential

₹2,700

1 Year

₹225/Month

SAVE 46%
*Complimentary New York Times access for the 2nd year will be given after 12 months

Super Saver

₹3,900

2 Years

₹162/Month

Subscribe

Renews automatically, cancel anytime

Here’s what’s included in our digital subscription plans

Exclusive premium stories online

  • Over 30 premium stories daily, handpicked by our editors

Complimentary Access to The New York Times

  • News, Games, Cooking, Audio, Wirecutter & The Athletic

Business Standard Epaper

  • Digital replica of our daily newspaper — with options to read, save, and share

Curated Newsletters

  • Insights on markets, finance, politics, tech, and more delivered to your inbox

Market Analysis & Investment Insights

  • In-depth market analysis & insights with access to The Smart Investor

Archives

  • Repository of articles and publications dating back to 1997

Ad-free Reading

  • Uninterrupted reading experience with no advertisements

Seamless Access Across All Devices

  • Access Business Standard across devices — mobile, tablet, or PC, via web or app

More From This Section

First Published: May 30 2014 | 4:26 PM IST

Next Story