Sweden's Museum of Failure comes to Shanghai

Image
IANS Shanghai
Last Updated : Jan 20 2019 | 12:55 PM IST

Products and services from Sweden's Museum of Failure are being showcased in Shanghai, with the exhibition scheduled to last two months.

Founded by Swedish psychologist Samuel West in 2017, the museum houses more than 100 failed products and services, including Coca-Cola's coffee-flavoured soda, Apple's Newton MessagePad, Colgate's frozen lasagna, a bottle of green ketchup and a pen specially designed for women, reports Xinhua news agency.

This is the museum's first exhibition in Asia.

"I was so tired of reading and hearing the same boring success stories, they are all alike," West said.

"It is in the failures we find the interesting stories that we can learn from. Innovation and progress require the acceptance of failure."

For entering China, the exhibition has been given a new name in Chinese, Cheng Gong Zhi Mu, which means "the mother of success", as the old saying goes, "failure is the mother of success".

The exhibition will tour more Chinese cities later.

--IANS

ksk

Disclaimer: No Business Standard Journalist was involved in creation of this content

*Subscribe to Business Standard digital and get complimentary access to The New York Times

Smart Quarterly

₹900

3 Months

₹300/Month

SAVE 25%

Smart Essential

₹2,700

1 Year

₹225/Month

SAVE 46%
*Complimentary New York Times access for the 2nd year will be given after 12 months

Super Saver

₹3,900

2 Years

₹162/Month

Subscribe

Renews automatically, cancel anytime

Here’s what’s included in our digital subscription plans

Exclusive premium stories online

  • Over 30 premium stories daily, handpicked by our editors

Complimentary Access to The New York Times

  • News, Games, Cooking, Audio, Wirecutter & The Athletic

Business Standard Epaper

  • Digital replica of our daily newspaper — with options to read, save, and share

Curated Newsletters

  • Insights on markets, finance, politics, tech, and more delivered to your inbox

Market Analysis & Investment Insights

  • In-depth market analysis & insights with access to The Smart Investor

Archives

  • Repository of articles and publications dating back to 1997

Ad-free Reading

  • Uninterrupted reading experience with no advertisements

Seamless Access Across All Devices

  • Access Business Standard across devices — mobile, tablet, or PC, via web or app

More From This Section

First Published: Jan 20 2019 | 12:44 PM IST

Next Story