Targus launches new docking station

Image
IANS New Delhi
Last Updated : Aug 05 2015 | 8:28 PM IST

Targus, a global supplier of laptop cases and accessories for the mobile lifestyle, on Wednesday said it was planning to contract-manufacture its products in India and also launched new docking stations starting at a price of Rs.15,990.

"India is one of the top markets for us and has seen a 35 percent year-on-year growth. We are finalising our plans to contract manufacture in India and details will be out soon," said Steve Norman, managing director of Targus in South Asia.

"We feel India is still underpenetrated in terms of IT accessories and we are building our sales channel to expand our presence in the country.

We are training 200 people who will train salesmen in several big retail chain outlets about the uniqueness of our product. Also, we will take this number to 600 by the end of the year," Norman said.

Targus, which has a strong presence in traditional and big-retail outlets, also is looking to double its presence in the non-traditional channel by the end of the year.

"The new SuperSpeed DV Docking Stations are compatible with nearly any devices including all major laptop brands, notebooks, ultrabooks, and tablets including Windows Surface. Designed to support flexible work environment, the new docking stations let users connect their portable devices to a number of essential peripherals while maximizing productivity and comfort," Targus said.

"The recent consumerisation of IT has led to a large number of organisations adopting office management strategies like Hot-desking, Hoteling, Choose Your Own Device (CYOD) and Bring Your Own Device (BYOD).

Targus' range of USB 3.0 devices address the need for accessories that can enhance and accommodate the performance demands of multiple devices, while significantly increasing the workforce productivity," said Manish Aher, director of product marketing at Targus Asia-Pacific.

"Targus is committed to delivering reliable and cost-effective solutions for users to seamlessly access multiple peripheral devices, letting them easily turn their laptops into a complete workstation at the office as well as home," he added.

The company also launched their Grid collection of backpacks.

*Subscribe to Business Standard digital and get complimentary access to The New York Times

Smart Quarterly

₹900

3 Months

₹300/Month

SAVE 25%

Smart Essential

₹2,700

1 Year

₹225/Month

SAVE 46%
*Complimentary New York Times access for the 2nd year will be given after 12 months

Super Saver

₹3,900

2 Years

₹162/Month

Subscribe

Renews automatically, cancel anytime

Here’s what’s included in our digital subscription plans

Exclusive premium stories online

  • Over 30 premium stories daily, handpicked by our editors

Complimentary Access to The New York Times

  • News, Games, Cooking, Audio, Wirecutter & The Athletic

Business Standard Epaper

  • Digital replica of our daily newspaper — with options to read, save, and share

Curated Newsletters

  • Insights on markets, finance, politics, tech, and more delivered to your inbox

Market Analysis & Investment Insights

  • In-depth market analysis & insights with access to The Smart Investor

Archives

  • Repository of articles and publications dating back to 1997

Ad-free Reading

  • Uninterrupted reading experience with no advertisements

Seamless Access Across All Devices

  • Access Business Standard across devices — mobile, tablet, or PC, via web or app

More From This Section

First Published: Aug 05 2015 | 8:18 PM IST

Next Story