Do you subscribe to the view that Bihar has a negative brand image? If yes, do you know how the state acquired such an image? According to the state's Deputy Chief Minister Tejashwi Prasad Yadav, Bollywood filmmakers such as Prakash Jha should be held responsible for the negative image of the state. While inaugurating the Patna Film Festival last week, he lamented that the 2003 Hindi film Gangaajal, made by Jha, and Bahubali, a television serial aired on Mahua channel, presented the state in a bad light. Incidentally, the film's sequel, Jai Gangaajal, again based in Bihar and directed by Jha, is slated to hit theatres soon.
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